Art of Communicating Strategy

Business need resources to Sustain

Strategy is how to maintain economic prosperity

Non profits can carry out their mission if they get enough resources

Not one stakeholder has full control in strategy

Not one stakeholder has full control in allocating time and resources

All stakeholders play a role in strategy

Being Strategic is continued action

Crafting a Strategy Argument

How is the strategy argument working

What are the investments

What are the activities

Does propose strategic revenue plan create economic value

Communication is Key to Strategy

It is okay to argue against and for strategic revenue plan

Structured Debates around clear logic

encouraged debate with employees

Hear/listen to opposition logic

Delegate parts of strategic revenue plan

How do you clearly communicate empowerment of the stakeholders

How do you get your team to think the way you do

Invoke the power of listening